Call to action

Meaning

A prompt encouraging users to take a specific action.

Examples

• John: Our website needs improvement.
• Alice: We need a stronger <b>call to action</b> on the landing page.
• John: What kind of <b>call to action</b> are you thinking of?
• Alice: Something clear and concise, like 'Sign up now!' A strong <b>call to action</b> is key.